Copyright 2018 Seek&Design

Advertising, Art Direction, Brand, Design

YETI GEAR

WHEN IT COMES TO KEEPING YOUR MELON WARM, YOU CAN'T GO PAST THE YETI.

DESIGNING SUPER USEFUL HEADWEAR

 

When you go to the snow you need to stay warm and look good. That’s where The Yeti¬†comes into its own! Seek&Design was asked to help create the brand as well as design a range of buffs for this new company. The brief was to create a collection with a broad design range, so that no matter the style, there will be something you will want to wear. It had to have an element of fun and have a logo that would stand out of the shelf in a very competitive market.

BRAND LOGO AND HOW TO WEAR GUIDE