DESIGNING SUPER USEFUL HEADWEAR
When you go to the snow you need to stay warm and look good. That’s where The Yeti comes into its own! Seek&Design was asked to help create the brand as well as design a range of buffs for this new company. The brief was to create a collection with a broad design range, so that no matter the style, there will be something you will want to wear. It had to have an element of fun and have a logo that would stand out of the shelf in a very competitive market.
